Near-zero Minting Costs
Low minting costs allow creators to get hyper-creative in their distribution plans.
Giving "free" drops to concerts, festivals, sporting events, or online events are an
excellent strategy to get royalty-building commemorative NFTs into circulation, and serve as a great way to introduce NFTs in general and promote your for-sale or auction NFTs.
This isn't economically feasible with ETH-based NFTs – a drop to a 10,000 person concert would cost roughly $1.5 million.